Meet the Team

Our cameras are exceptional, but it’s our team that really sets us apart. The knowledge and experience on both an individual level and as a team is what helps us to keep innovating. To develop new products and to be able to grow as an organization. To be able to build lasting relationships with our customers and suppliers on a daily basis. With passion for the profession and pleasure in what we do, we jointly build one of the most beautiful technology companies in the Netherlands.

So why not get to know a little bit more about the team?

Avonic Product Specialist

Daniël de Bakker – Product Specialist

Daniel is our product whizz-kid, there’s nothing he doesn’t know about PTZ components, or how to turn them into meaningful client solutions. He says that his main pleasure comes from getting hardware and software to work together in new and innovative ways. He takes pride from the fact that he is constantly contributing to the development of long- lasting, high-quality components. Meeting the always high standards set by Avonic is a daily challenge, but one that Daniel relishes! As member of the Avonic support team he told us to say that if you need any support, he’s there for you!

It’s no surprise that Daniel is our product specialist. Working with his hands is what he does best, and it’s a skill he hopes his daughter will inherit from him. When he’s not building amplifiers or doing carpentry, he’s out cycling on a mountain bike. Which is pretty impressive, because Delft isn’t known for its mountains.

Avonic Product manager

Martijn van Bodegom – Product Manager

Martijn has been with Avonic right from the beginning and he is the force that drives us to continually improve the quality of our products and services. Martijn’s main talent though is the technical training he gives to clients. The core principle of Avonic’s business is that we don’t just ship out a product and leave the client to it – we provide support along every step of the way to make sure client needs are met. We provide solutions, not products. It’s Martijn that makes this possible – approachable, knowledgeable and great at building a healthy understandig with our international clients.

Martijn’s a real family man, and whilst his wife might think his offers to cook dinner are a symbol of love, in reality he just loves showing off his elaborate skills in the kitchen!

Avonic Office manager

Sakoentala Behari – Office Manager

Since February 2019 Sakoentala has been a noticeable “presence of order” in our team. She makes it easier for us to prioritize and organize projects, so that we don’t just deliver exceptional quality to our clients, but efficient service as well. We admire Sakoentala for her accuracy in handling our administration while saving us from having to deal with numbers and other organizational tasks that might otherwise lead to procrastinate… With her around, everything is always up-to-date.

A proud mother of a girl and a boy, Sakoentala loves watching films, travelling, going out to restaurants and…shopping!

Avonic Sales manager

Steven Cogels – Sales Manager

Steven has been in the sales game for – longer than he wants to admit (15+ years, actually). Throughout those years, his sales philosophy hasn’t changed; you go into everything honest, well-prepared, creative, transparent and with open ears. This is what has helped us to develop the long lasting relationships with customers and distributors that are key to the Avonic philosophy.

Steven loves the international nature of our business. He thrives on building bridges between different cultures and gaining a true understanding of our customers’ business and project needs. Next to that we think he probably just likes trying different cuisines all over the world.

Steven’s cool thing though is that he’s been a radio DJ since the age of 14 with a weekly radio show. You should check it out at

Avonic Account manager

Noortje van Merode – Account Manager

As our account manager for the the Netherlands, it is not just her sales and online marketing experience that Noortje brings to Avonic. Combining the perfect balance of spontaneity and structure, Noortje is highly organized but adaptable, dynamic and ready for adventure. Especially if that adventure involves being outdoors and sporty.

Noortje’s highly social side will allow her to work with clients (and us!) to create several meaningful relationships. Most importantly, we enjoy her passion for technology and will support her ambition to join the women-in-tech community in the Pro-AV industry.

Avonic Managing director

Walter Harrewijn – Managing Director

Our esteemed leader (*cough*). Walter has a background in electrical engineering with a Masters from the TU Delft. Coming from a family of entrepreneurs, perhaps he never had any choice but to forge his own path. Knowing Walter’s knowledge in the field of Pro-AV and technical engineering, innovating in the world of video cameras was the obvious path forward.

Walter’s drive comes from the fact that PTZ cameras opens up new opportunities that didn’t exist before. Recording small meetings, events and lectures and giving them an opportunity to reach wider audiences. Audiences that find genuine benefit from such an opportunity. Walter is a natural born listener – he listens to his clients, he listens to his staff and he even listens to his children on occasion. He uses this listening to build the Avonic empire in a durable and meaningful way.

More Avonic Team members

Avonic PTZ cameras - Timo
Timo Rogier – Quality and Warehouse Controller
Avonic PTZ cameras - Joey
Joey Kraag – Inside Sales Representative
Avonic PTZ cameras - Sjoerd
Sjoerd van Vliet – Software Developer
Avonic PTZ cameras - Laurens
Laurens Gosseling – Software Developer
Avonic PTZ cameras - Kevin
Kevin Lee – Software Developer
Avonic PTZ cameras - Jasper
Jasper Brink – Software Developer

Avonic PTZ cameras - Emirhan
Emirhan Baran Demir – Software Developer

Avonic PTZ cameras - Michael
Michael Lammerts van Bueren – Software Developer

Avonic PTZ cameras - Geert-Jan
Geert-Jan van der Mark – Account Manager Deutschland
Avonic PTZ cameras - Nick Kerklaan
Nick Kerklaan – Marketing Manager
Martin Kooper – Software Developer
Thibaut van Bergen – Software Developer
Bouke Star – Webdeveloper
Pascal Kooyman – Technical Documentalist
Francois de Man – Account Manager Belgium & Luxembourg
Sandra Egas – HR Advisor
Timo Schouwenaar – Product Designer
Hannah Engelbrecht – Graphic Designer
Henry van Vueren – International Account Manager
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